Sunday, February 16, 2014

A Look at Artistic Tea Commercials

Much of my tea writing these days appears at The English Tea Store blog. Here's an article I wrote for them recently.

A Look at Artistic Tea Commercials
By William I. Lengeman III

Maybe you’ve noticed or perhaps not, but there’s a wonderful world of tea videos and commercials out there. It’s easy to access nowadays with video sharing sites everywhere, and it’s especially interesting to see what tea commercials you might have missed if you don’t watch much TV or don’t live in a country where a certain ad campaign might have aired.

When it comes to style, tea commercials run the gamut. Based on my unscientific observations, it seems like the most common and the most popular of the bunch are the funny ones. But there are also many that attempt to get their message across in a more artistic fashion. Here are a few of the highlights:

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