Sunday, August 25, 2013

Short Tea Prep Video

I think this one has more to do with the filmmaker brushing up on her skills with the camera than it is about tea, but here it is all the same.

The Breville One-Touch Tea Maker

Tuesday, August 20, 2013

The PG Tips Movie - A Tale of Two Continents

Pretty epic stuff here, at almost ten minutes and starring the world's only tea-promoting sock monkey (that I'm aware of).

The Breville One-Touch Tea Maker

Sunday, August 18, 2013

Japan’s Green Tea Wars

Here's another article I recently wrote for The English Tea Store blog.

Japan’s Green Tea Wars
By William I. Lengeman III

If you know anything about the tea that’s produced in Japan, then you probably know that it’s primarily of the green variety. The varieties of green tea grown there run the gamut from so-so to some of the finest green teas you’re likely to get your hands on. One type of Japanese green tea that has been gaining in popularity lately is matcha, a powdered green tea that was once used primarily in the Japanese tea ceremony.

A matcha-related headline caught my attention recently, one that posed the odd question...

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The Breville One-Touch Tea Maker

Sunday, August 11, 2013

This is Your Brain On Tea

As the filmmaker notes, "This is a short animation i created to enter in the Calm-A-Sutra of Tea scholarship competition. The animation was done using final cut pro and motion. the objective of the film was to create something humorous and visually attractive that promoted tea."

The Breville One-Touch Tea Maker

Sunday, August 04, 2013

Saturday, August 03, 2013

Are Americans Abandoning Coffee for Tea?

Here's another article I recently wrote for The English Tea Store blog.

Are Americans Abandoning Coffee for Tea?
By William I. Lengeman III

If you’re a coffee drinker, don’t take this the wrong way, but I’d rather lick a sidewalk than drink a cup of coffee. I’ll probably always be a devout worshipper at the altar of tea. But even so, I can’t help but be a bit skeptical about the notion that seems to be cropping up lately that tea drinking here in these great United States will one day outstrip coffee drinking.

It’s an idea that popped up recently in the Los Angeles Times, in an article whose headline exclaimed, “In the Beverage Industry, it’s Definitely Tea’s Time.”

more

The Breville One-Touch Tea Maker